Saturday, December 17, 2011

OBQ 336: Bottom of Pyramid thinking.

Identify the company...
Clue 1: The company actually started almost two decade backs but came to notice in last three years...raising its market share from less than 1% to almost 10% now.
Clue 2: The company is now 12th largest in world in its segment after beating giants like Sharp and NEC.
Clue 3: He is the brand ambassador
Answer: Micromax