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Tuesday, May 21, 2019
OBQ 1319: Handmade history.
Many of the Indian businesses suffered in last three centuries with onslaught of industrialization, hard hitting marketing and (sometimes wrong) use of science to promote product. Some brand though stayed true to Indian sciences, and now the world is taking notice of them and sometime copying them.
Here is company that has made great use of Ayurveda and local manufacturing practices to turn itself into a world beater.
Identify the brand that sits at centre of this enterprise.